Native Branded Articles
Concept
We can create custom, high impact, creatively designed advertorials with strong brand narratives built on HG’s website platform, which is served to millions of urban indians. The packages includes the creation of the content by the HG editorial team, along with designing of the look & feel of article with supporting imagery & videos given by the brand or created by HG.
Essentials: 1 Native Article
Brand Assets (Images | Video | Art)
Key call to action & brand messaging inclusion
1300-800 word supported copy
Inclusion in weekly HG newsletter
Premium Placement options
Pin on Homepage
Banners across Site
Site Takeover
We have worked with brands across categories to roll out over 200+ native articles and some samples can be found below. Reach out to us on partner@homegrown.co.in for our audience details, reach, costs & detailed deck.
CAMPAIGN CONTENT
Nike
Puma
Converse
Fila
TIGI Bed Head
BRANDED VIDEO INTEGRATION
&Prive The Bookmarked Collection
&Prive Women’s Day
Bajaj Allianz
Zee Cafe Titan’s
Zee Cafe Valentine’s Day
EVENT PROMOTIONS
Etsy Creator’s Loft
Bacardi Halloween
HDFC Life The Memory Project
PRODUCT DROPS
Skechers
Puma
strategy
Execution